Friday, February 03, 2006

MEDIA: Newspaper – chemical and metal (Tier 1 & specialized)

*Kagaku : chemical
*Sekiyu : petroleum
*Kinzoku : metal
*Tetsu : iron, steel
*Tekko : steel
*Gomu : rubber


Kagaku Kogyo Nippo
covering category: chemical industry
national subscriber(approximately): 130,000 (Daily Mon-Fri)
media: daily, online news site

The Chemical Daily Co., Ltd. Since 1936. The head office is located in Tokyo.


Sekiyu Kagaku Shimbun (weekly)/Sekiyu Kagaku Shimbun Nikkan Tsushin (daily)
covering category: chemical industry
national subscriber(approximately): 18,000 (Weekly. Mon)/Daily
media: daily, weekly (mon), online news site

SEKIYU-KAGAKU-SINBUN-SHA. Since 1954. The head office is located in Tokyo.


Gomu Houchi Shimbun
covering category: chemical industry (rubber)
national subscriber(approximately): 25,000 (Weekly. Mon)
media: weekly (mon), online news site

Posty corporation. Since 1961. The head office is located in Tokyo.


Nikkan Sangyo Shimbun
covering category: metal
national subscriber(approximately): 82,000 (Daily)
media: daily, online news site

Sangyo Shimbun Sha K.K. Since 1949. The head office is located in Tokyo.


Nikkan Tekko Shimbun
covering category: metal
national subscriber(approximately): 82,000 (Daily)
media: daily, online news site

Tekko Shimbun Sha K.K. Since 1949. The head office is located in Tokyo.


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MEDIA: Newspaper – medical & pharmacy (Tier 1 & specialized)


*Igaku : medical (study)
*Iryo : medical treatment
*Iyaku : medical & pharmacy
*Yakugaku : pharmacy (study)
*Yakkyoku: pharmacy (store)
*Kusuri : drug, medicine
*Yakugyo : pharmacy business
*Yakuji : pharmaceutical affairs
*Gakkai : literary/scientific society, academic meeting
*Nippo : daily news


Medical Tribune
covering category: medical
national subscriber(approximately): 113,000 (Weekly Thu)
media: weekly (thu), online news site, e-zine

Medical Tribune Inc. Since 1968. The head office is located in Tokyo.


Shukan Igakukai Shimbun
covering category: medical
national subscriber(approximately): 42,000 (Weekly)
media: weekly, online news site, digital data

IGAKU-SHOIN Ltd. Since 1944. The head office is located in Tokyo.


Nikkan Yakugyo
covering category: pharmacy
national subscriber(approximately): checking (Mon – Sat. morning)
media: morning, online news site, e-zine

Jiho,Inc. Since 1922. The head office is located in Tokyo.


Yakuji Nippo
covering category: pharmacy
national subscriber(approximately): 53,000 (3 times per week)
media: 3 times per week, online news site, news data base (charge)

The YAKUJI NIPPO LIMITED. Since 1948. The head office is located in Tokyo.


Yakkyoku Shimbun
covering category: pharmacy
national subscriber(approximately): 51,000 (Weekly Wed)
media: weekly (wed), online news site

Yakkyoku Shimbun co. Since 1946. The head office is located in Tokyo.


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Wednesday, February 01, 2006

MEDIA: Newspaper – transportation (Tier 1 & specialized)

*Koutsu : traffic, transportation
* Yusou, Butsuryu : transportation
*Jidosha : car
*Nirinsha : motorbike
*Jitensha : bicycle
*Kaiji : maritime
*Kouku : aviation


Nikkan Jidosha Shimbun
covering category: car (manufacturing and other related business)
national subscriber(approximately): 158,000 (Mon – Sat. morning)
media: morning, online news site

Nikkan Jidosha Shimbun. Since 1929. The head office is located in Tokyo. The largest Japanese newspaper specializing car business. The main stockholders are all of Japanese car makers.


Koutsu Shimpo
covering category: car (manufacturing and other related business)
national subscriber(approximately): 95,000 (Every other day morning)
media: every other day

Kabushikigaisha Koutsu Shimpo Sha. Since 1949. The head office is located in Tokyo. TEL:+81-03-3823-6535.


Koutsu Mainichi Shimbun
covering category: car (manufacturing and other related business)
national subscriber(approximately): 90,000 (Every other day morning)
media: every other day, online news site

Kotsumainichi Shinbunsya Corp. Since 1924. The head office is located in Tokyo.


Nirinsha Shimbun
covering category: motorbike (manufacturing and other related business)
national subscriber(approximately): 28,000 (Weekly, Fri )
media: weekly, online site

Nirinshasinbun Inc. The head office is located in Tokyo.


Nihon Jitensha Shimbun
covering category: bicycle (manufacturing and other related business)
national subscriber(approximately): 28,000 (Fri)
media: weekly, online site

Nirinshasinbun Inc. The head office is located in Tokyo.


Koutsu Shimbun
covering category: whole category of transportation business
national subscriber(approximately): 78,000 (Mon – Fri. morning)
media: morning, online news site, e-zine

Kotsushimbunsha. Since 1958. The head office is located in Tokyo.


Butsuryu Nippon
covering category: whole category of transportation business
national subscriber(approximately): 158,000 (Mon, Thu)
media: morning (mon & thu), online news site

Logistics Nippon News Network Co., LTD. Since 1968. The head office is located in Tokyo.


Yusou Keizai
covering category: whole category of transportation business
national subscriber(approximately): 110,000 (Tue)
media: weekly (tue), online news site

Yuso Keizai Shimbun Sha. Since 1948. The head office is located in Tokyo.


Nippon Butsuryu Shimbun
covering category: whole category of transportation business
national subscriber(approximately): 120,000 (2 times per month)
media: 2 times per month, online news site

Nippon Butsuryu Shimbun Sha. The head office is located in Osaka. TEL: +81-06-6541-8048.


Nippon Kaiji Shimbun
covering category: maritime for transportation
national subscriber(approximately): 55,000 (Mon – Fri. morning)
media: morning, online news site

Nippon Kaiji Shimbun Sha. Since 1942. The head office is located in Tokyo.


Nihon Kouku Shimbun
covering category: aviation (manufacturing and other related business)
national subscriber(approximately): 15,000 (Biweekly)
media: biweekly, online news site

Japan Aviation News. Since 1953. The head office is located in Tokyo.


The WING - Aviation & Aerospace Trade Weekly
covering category: aviation (manufacturing and other related business)
national subscriber(approximately): 32,000 (Weekly)
media: biweekly, online news site, daily e-zine (charge. “WING Daily E-mail News)

The WING Aviation Press co.,ltd. The head office is located in Tokyo.



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Monday, January 30, 2006

MEDIA: Newspaper – agriculture, farming, fisheries, forestry, gardening (Tier 1 & specialized)

*Nougyo, Nou : agriculture
*Kyosai : mutual aid
*Kyodo Kumiai : cooperative society
*Zenkoku : national
*Rakuno : farming, dairy
*Suisan : fisheries
*Ringyo : forestry
*Mokuzai : wood
*Engei : gardening
*Nikkan : daily
*Kankyo : environment
*Ryokuka : planting trees/flowers


Nihon Nougyo Shimbun
covering category: agriculture
national subscriber(approximately): 420,000 (Mon – Fri. morning)
media: morning, online news site, e-zine

The Japan Agricultural News. Since 1928. The head office is located in Tokyo. The largest Japanese newspaper specializing agricultural business.


Zenkoku Nougyo Shimbun
covering category: agriculture
national subscriber(approximately): 350,000 (Weekly)
media: weekly(fri), online news site

National Agricultural News. The head office is located in Tokyo.


Nougyo Kyosai Shimbun
covering category: agriculture
national subscriber(approximately): 258,000 (Weekly)
media: weekly(fri), online news site

National Agricultural Insurance Association . Since 1948. The head office is located in Tokyo.


Nikkan Rakuno Keizai Tsushin
covering category: farming
national subscriber(approximately): 22,000 (Daily)
media: morning

Rakuno Keizai Tsushin Sha. The head office is located in Tokyo. +81-03-3915-0281


Nikkan Suisan Keizai Shimbun
covering category: fisheries
national subscriber(approximately): 61,000 (Daily)
media: morning

Suisan Keizai Shimbun Sha. Since 1948. The head office is located in Tokyo.


Nikkan Mokuzai Shimbun
covering category: forestry
national subscriber(approximately): 39,000 (Daily)
media: morning

Japan Forest Products Journal . Since 1945. The head office is located in Tokyo.


Kankyo Ryokuka Shimbun
covering category: gardening
national subscriber(approximately): 35,000 (2(1st&15th)/month)
media: twice per month, online news site

Interaction co, ltd. Since 1973. The head office is located in Tokyo.



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Thursday, January 26, 2006

MEDIA: Newspaper – construction, housing business (Tier 1 & specialized)

*Nikkan : daily
*Kensetsu : construction
*Kogyo : industry, manufacturing
*Tsushin : Communication, Information, Reporting
*Sangyo : industry
*Jutaku : house, housing
*Shimpo : news


Nikkan Kensetsu Kogyo Shimbun
covering category: construction
national subscriber(approximately): 338,000 (Mon – Fri. morning)
media: morning, online news site

The Nikkan Kensetsu Kogyo Shimbun. Since 1928. The head office is located in Tokyo.


Kensetsu Tsushin Shimbun
covering category: construction
national subscriber(approximately): 319,000 (Mon – Fri. morning)
media: morning, online news site

The Kensetsutsushin Shimbun Corporation. Since 1950. The head office is located in Tokyo.


Nikkan Kensetsu Sangyo Shimbun
covering category: construction
national subscriber(approximately): 236,000 (Mon – Fri. morning)
media: morning, online news site

Nikkan Kensetsu Sangyo Shimbun co, ltd. Since 1949. The head office is located in Tokyo.


Kentsu Shimbun
covering category: construction
national subscriber(approximately): 60,000 (Mon – Fri. morning)
media: morning, online news site

Kentsushimbun Sha. Since 1953. The head office is located in Tokyo.


Jutaku Sangyo Shimbun
covering category: house construction, housing business
national subscriber(approximately): 56,000 (weekly)
media: weekly (wed), online news site, e-zine

Kentsushimbun Sha. Since 1978. The head office is located in Tokyo.


Jutaku Shimpo
covering category: house construction,, housing business
national subscriber(approximately): 313,000 (weekly)
media: weekly (tue), online news site

Jutaku Shimpo Sha K.K. Since 1948. The head office is located in Tokyo.


Nihon Jutaku Shimbun
covering category: house construction,, housing business
national subscriber(approximately): 75,000 (3 times/month)
media: three times per month, online news site

Japan Housing News co, ltd. Since 1975. The head office is located in Tokyo.



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Tuesday, January 24, 2006

MEDIA: News agency - Japanese


Kyodo Tshushin (Kyodo News)
covering category: general
media: online news site

K. K. Kyodo News. Since 1972. The head office is located in Tokyo. Kyodo provides news contents to 60 or more Japanese local newspapers and sports newspapers.


Jiji Tshushin (Jiji press)
covering category: general
media: online news site

Jiji Press Ltd. Since 1945. The head office is located in Tokyo. Jiji provides news contents to about 140 newspapers, broadcasters and publishers.


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MEDIA: Newspaper – non-Japanese (published in Japan)


The Japan Times
national subscriber(approximately): 49,000 (morning), 20,000 (weekly)
media: morning, weekly(The Japan Times Weekly), online news site

English paper. The Japan Times Ltd. Since 1897. The head office is located in Tokyo. The oldest non-Japanese paper in Japan.


International Press
national subscriber(approximately): 60,000 (Portuguese weekly), 25,000 (Spanish weekly)
media: weekly(sat. Portuguese, Spanish), online news site (Portuguese, Spanish)

Portuguese or Spanish. Since 1991. The head office is located in Tokyo.


International Herald Tribune/The Asahi Shimbun
national subscriber(approximately): 41,000 (morning)
media: morning (mon-sat), weekly, online news site

English paper. The head office is located in the Asahi Shimbun's head office (Tokyo).


The Daily Yomiuri
national subscriber(approximately): 41,000 (morning)
media: morning, online news site

English paper. The Daily Yomiuri is published by The Yomiuri Shimbun which has the largest circulation among the newspapers in Japan. The head office is located in Tokyo.


The Nikkei Weekly
national subscriber(approximately): 24,000 (weekly)
media: weekly, online news site

English paper. The Nikkei Weekly is published by The Yomiuri Shimbun which has the largest Japanese business newspaper, Nihon Keizai Shimbun. The head office is located in Tokyo.


Mainichi Weekly
national subscriber(approximately): checking (weekly)
media: weekly, digital data, online news site

English paper. Mainichi Weekly is published by The Mainichi Shimbun, a Japanese national newspaper. The head office is located in Tokyo.



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Thursday, January 12, 2006

Frequently Asked Questions

Jan 12, 2005 update


  1. I need more detailed contact info (such as TEL,FAX, e-mail address) of Japanese media! Why don't you mention them in the web site?

    If you just want to post your press release, you can find and use “Japanese” distribution services. But, just a moment! Are you really ready to start media relation activity in Japan market? Do you have the following items?

    - (Well localized) Japanese press release
    - Press kit for Japanese people (paper and data)
    - Press desk to answer the questions from Japanese journalists quickly in Japan (by TEL/FAX/e-mail)
    - Media coverage monitoring staff

    Without these items, it is predictable that almost of your efforts will come to nothing.

    I believe that the contents in the site will help you effectively to make your marketing plan for Japanese market, and to check the results of your own /your agent's activities in Japan market (and then, you can proceed to the next step). Meanwhile, if you hope to earn money in Japan market, it is true that you have to have a communication staff can communicate with Japanese media in native level Japanese every time. Don't forget, your target, Japan market is very huge and very spoilt.


  2. I need Japanese reporters' info including name, tel and e-mail address...

    Sorry, in Japan, it's illegal to open publicly/sell/use personal info without his/her permission.


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Wednesday, January 11, 2006

MEDIA: Newspaper - electric, mechanical, energy (Tier 1 & specialized)

*Dempa: radio wave
*Denki: electricity, electric
*Kikai: machine, mechanical or electric device
*Shoko: commerce and industrial
*Kyokai: association
*Sekiyu: petroleum
*Nenryo: fuel
*Yushi: oils and fats.
*Genshiryoku: atomic power


Dempa Shimbun
covering category: electric, electronics, broadcasting, IT
national subscriber(approximately): 290,000 (Mon – Fri. morning)
media: morning, online news site

Dempa Shimbun Sha. The head office is located in Tokyo. “High Technology” (every 10 days) is the extra number of Dempa Shimbun.


Kikai Shimbun
covering category: mechanical, electric
national subscriber(approximately): 87,000 (Weekly)
media: weekly (Thu), online news site

Shoko Keizai Shimbun Sha(since 1936). The head office is located in Tokyo.


Denki Shimbun
covering category: energy (electricity), electric
national subscriber(approximately): 72,000 (Mon – Fri. morning)
media: morning, online news site

Nihon Denki Kyokai (Japan Electric Association). The head office is located in Tokyo.


Gas Energy Shimbun
covering category: energy (gas)
national subscriber(approximately): 31,000 (Weekly)
media: weekly (Wed), online news site

Gas Energy Shimbun K.K.(since 1959) The head office is located in Tokyo.


Nenryo Yushi Shimbun
covering category: energy (petroleum, gas)
national subscriber(approximately): (Mon – Fri. morning)
media: morning

Nenryo Yushi Shimbun Sha K.K.(since 1945) The head office is located in Tokyo.


Genshiryoku Sangyo Shimbun
covering category: energy (atomic)
national subscriber(approximately): 25,000(Weekly)
media: weekly(Thu)

Japan Atomic Industrial Forum, Inc. The head office is located in Tokyo.



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